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N  Ā  F  A  S

W e a r a b l e   F r a g r a n c e   D e v i c e

The Problem

Portable perfume options are either bulky travel bottles or cheap roll-ons.

 

None feel like luxury objects. None are designed to be worn.

The Sulution

A pendant necklace that IS the perfume — beautiful enough to wear, intelligent enough to spray.

 

NĀFAS merges jewelry design with fragrance technology.

wHY THE NECK

✦ PULSE POINT

The carotid artery runs along both sides of the neck — the warmest pulse point on the body.Heat activates scent molecules.

✦ PROJECTION

Fragrance rises naturally with body heat — creating a scent halo around the face and hair. Maximum projection in social interactions.

✦ LONGEVITY

Unlike the wrist, the neck is never rubbed, washed, or disturbed throughout the day. Superior longevity.

the process

From sketch to identity

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hand sketches

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product illustration

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logo design

brand guidline

NĀFAS

breath. presence. skin.

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Campaign visualization — AI-assisted concept imagery

NĀFAS — App Concept

Because a luxury fragrance device deserves a luxury interface.

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Alongside the product and brand identity, I designed a companion app concept for NĀFAS — giving the device a digital brain.

The app allows users to activate the micro-spray, select their active scent cartridge, schedule automatic sprays, and monitor cartridge levels — all from their phone.

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✦ Spray Control

activate your fragrance with one tap

✦ Scent Selection

switch between cartridges seamlessly

✦ Smart Schedule

set automatic spray times throughout the day

UI concept designed in Figma — 4 screens, fully interactive

NĀFAS — campaign visual

Worn at the pulse. Felt everywhere.

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NĀFAS — packaging design

A luxury gift box in deep burgundy velvet 
with gold foil geometric motif.
Chamfered corners. Persian heritage pattern.
Refillable cartridge included.

NĀFAS — Fragrance Cartridge

Refillable glass cartridge with burgundy 
and gold label. Designed to fit seamlessly 
into the NĀFAS pendant device.

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Saba Mojabi - Brand & Packaging Designer

© 2025 Saba Mojabi · Brand & Packaging Designer

· All Rights Reserved.

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